Good design isn’t just esthetic
it’s powerful.
I create brands that pull in your people, earn their loyalty, and leave a vibe they won’t forget
Uncovering unique
Brand Stories
Hi, I’m Celeste. After 16 years designing for in-house teams, agencies, and brands across a wide range of industries, I decided to take everything I’d learned and build something of my own. Wanderlust Heart gave me the opportunity to work more closely with businesses, lead projects from strategy through execution, and explore the kind of thoughtful, personality-driven branding I’ve always loved. Today, I partner one-on-one with entrepreneurs to uncover what makes their business different and turn it into a brand that feels distinctive, intentional, and completely their own.
services
Branding
Brand Strategy
Website Design
Illustration
My Branding Process
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We begin with a conversation to understand your business, goals, and vision. If you prefer to move onto the next stage and have answered all my questions via email, there is an option to skip this phase.
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Upon agreement, I send you a 3-in1 proposal, payment plan, and contract for your review and approval.
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Together we dive into a strategy workshop to define your brand's mission, values, and personality.
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I create a mood board that captures the essence and visual direction of your brand.
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Based on the creative direction and brand strategy, I create an in-depth brand concept presentation which is typically presented over a Zoom meeting.
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We refine the brand concept as needed, creating a visual identity and crafting your brand story in a way that will truly connect with your ideal audience.
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I provide you with brand guidelines which define the cohesive use of your new brand assets across all platforms.
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Upon final approval and receipt of the last payment, I deliver all brand assets and materials via a link to a folder on google drive.
CLIENT LOVE

